Lucy Aylen

Lucy Aylen, British designer and face behind Never Fully Dressed founded the brand in her parents’ attic in 2009 where she customised clothing to sell at London’s boutique markets, Spitalfields and Portobello.

Following in the footsteps of her market trading parents, Lucy’s strong work ethic was engrained in her from a young age setting the foundations for her to showcase her creative skills through empowering designs and a commitment to inclusivity.

Never Fully Dressed’s first brick and mortar store opened in 2014 in the brands native Buckhurst Hill, Essex with their second in New York in 2023.